MARKETING &
PROMOTIONAL DISPLAYS
Productive Displays supplies the marketing materials that carry your brand beyond the backwall — from the table in your booth to the vehicle in the parking lot.
Promotional Materials for Every Touchpoint
A backwall gets attention from the aisle. These are the pieces that carry your brand once someone is standing at your table — or driving past your van.
Consistent Branding Beyond the Booth
A booth that looks sharp but sends visitors home with an unbranded handout, or a company van driving to the venue with no signage, is a missed impression. Table throws, literature racks, and vehicle wraps are lower-cost than your main display, but they multiply the number of places your brand actually shows up — on the table, in a prospect's hand, and on the road.
Frequently Asked
Marketing & Promotional Displays — Common Questions
What counts as a "promotional display" versus a main booth display?
Your backwall or backdrop is the main display — the thing visible from across the aisle. Promotional displays are the smaller pieces that reinforce your brand once someone is at your booth or has left it: literature racks, table throws, and vehicle wraps for the drive to and from the show.
Do literature racks and table throws need to match my main display graphics?
They should, at minimum in color and logo treatment, even if the design differs. A booth with a sharp backwall and a mismatched, off-brand table throw reads as unfinished. We print all of it together so colors and branding stay consistent across every piece.
Is a vehicle wrap worth it just for driving to local Chicago shows?
If you regularly drive to shows around Chicago, Rosemont, or the greater metro area, a wrap turns that drive time into advertising exposure you are already paying for in fuel and mileage — it is one of the lowest costs-per-impression in advertising precisely because the vehicle is already on the road for other reasons.
Still have a question about your show?
Talk To UsReady to Extend Your Brand?
Tell us what you're exhibiting with and we will recommend the promotional pieces that round it out.